NEW AD0-E207 TEST BLUEPRINT | LATEST AD0-E207 EXAM FORUM

New AD0-E207 Test Blueprint | Latest AD0-E207 Exam Forum

New AD0-E207 Test Blueprint | Latest AD0-E207 Exam Forum

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Adobe Analytics Architect Master Exam Sample Questions (Q13-Q18):

NEW QUESTION # 13
Configuring the Adobe Analytics-Adobe target integration sometimes called ''A4t enhanced both adobe product.
What are some benefits of settings up this integration ? Select two.

  • A. Target activities experiences, and results can be viewed with adobe Analytics
  • B. Adobe analytics can deliver personalized contact based on user preferences
  • C. Custom events from Analytics can be applied to Target reports at any time
  • D. Target can create new custom eVars and implement them without any code changes
  • E. Paid search ads be created on the fly and run on search run on engines

Answer: C


NEW QUESTION # 14
A company has a website with many forms.
The company wants the ability to report on:
* Form errors per visit
* Form errors per form
* Successful form submissions
Which three variables should be used to meet these requirements? (Choose three.)

  • A. Event for "Visit Number"
  • B. eVar for "Form Type'
  • C. Event for "Forms Submitted Successfully"
  • D. Event for "Forms Submitted with Errors"
  • E. s.pageType="errorPage"

Answer: B,C,D

Explanation:
Business Requirement: The company wants to track successful and unsuccessful form submissions and identify the types of forms being submitted.
Variables and Metrics Needed:
* Event for "Forms Submitted with Errors": Captures instances where forms are submitted but contain errors.
* eVar for "Form Type": Identifies the type of form being submitted, which is crucial for analyzing different form performance.
* Event for "Forms Submitted Successfully": Captures instances where forms are successfully submitted.
Explanation:
* Event for "Forms Submitted with Errors": Essential for understanding and improving form completion processes by identifying where users encounter issues.
* eVar for "Form Type": Provides detailed breakdowns of form performance by type, aiding in targeted improvements.
* Event for "Forms Submitted Successfully": Measures the completion rate of forms, which is critical for business metrics.
Verification: According to Adobe Analytics best practices, using specific events for tracking successful and error submissions alongside eVars for categorization provides comprehensive insights (Adobe Analytics Implementation Guide).


NEW QUESTION # 15
When importing numeric through Data sources, what happens to existing data? Select two.

  • A. Erases the numeric value
  • B. Decreases the numeric value
  • C. Adds to the numeric value
  • D. Overwrites the numeric value

Answer: A,D


NEW QUESTION # 16
Which statements best described a server call?

  • A. Exit links and File downloads record a new page view.
  • B. A.s.t() is a type of server call.
  • C. A.stl() increments page view metrics.
  • D. A pageview is tracked when a visitor reloads a page on a website
  • E. Excluded pageview by IP address records a server call.

Answer: D


NEW QUESTION # 17
For internal search terms, a company wants to give credit to the original keyword used to find a product. On the first visit, a customer searches for "Mobile" and views the Nebulous Pro.
During the second visit, the customer refines this search to "5G Mobile" and views the Nebulous Pro again.
The customer then purchases the Nebulous Pro for S200 on the third visit. The company wants "Mobile" to receive credit.
Which configurations should the Architect apply?

  • A. Configure an event as Merchandising event to capture the revenue and set the expiration of the visit to
    30 days.
  • B. Configure an event to capture the revenue and enable the participation and set the expiration of the visit to 90 days.
  • C. Configure an eVar as a Merchandising Variable with Original Value (First) allocation and set the expiration to the purchase event.
  • D. Configure an eVar as Merchandising with Original Value (First) allocation and set the expiration to 3rd Visit.

Answer: C

Explanation:
Business Requirement: The company wants to ensure that the original search term ("Mobile") receives credit for the purchase, despite subsequent searches.
Understanding Merchandising eVars: Merchandising eVars are used to attribute success events (like purchases) to specific values captured earlier (like search terms).
Allocation and Expiration Settings:
* Original Value (First) Allocation: This setting ensures that the first value captured (in this case,
"Mobile") remains attributed to the visitor, regardless of subsequent values.
* Expiration Setting: Setting the expiration to the purchase event ensures that the value ("Mobile") remains active until the visitor makes a purchase.
Explanation:
* Configure an eVar as Merchandising Variable: This allows tracking specific values like search terms in relation to product views and purchases.
* Original Value (First) Allocation: Ensures that the initial search term ("Mobile") gets credit.
* Expiration to Purchase Event: Keeps the eVar value until the purchase is made, ensuring accurate attribution.
Verification: According to Adobe Analytics documentation on Merchandising eVars, using Original Value allocation with appropriate expiration settings ensures correct attribution of original search terms to final purchases (Adobe Analytics Implementation Guide).


NEW QUESTION # 18
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